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Manuj Aggarwal and John North talk about the entrepreneurial journey and how to succeed in a dynamic environment.

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What is your primary mission? Your “primary mission” is not about your business, it’s about you. A short statement of whatever makes you get out of bed in the morning. It’s not about material assets; it’s your essence of your purpose.

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One of the greatest benefits of turning an ordinary business into an extraordinary profit-making machine and owning or controlling the products is the ability to get rich through duplication and multiplication. Once there was one McDonald's, one subway shop, one of everything. Even the simplest of ideas for your products and services, properly-packaged, can make you wealthy through duplication and multiplication.

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One of the insider secrets to making millions is doing everything possible to minimise circumstances beyond your control. Ordinary businesses can surprise you.

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It's my belief that success isn't just about making money. Most people start a business for the freedom they expect it to give to them. The cold hard reality is that most entrepreneurs end up working longer hours and for a lot less than a typical wage.

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Every day you come across challenges and problems in your life. The question is, how do you respond?

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